Three Trees is a high growth organization. Founded by a team experienced in the cannabis industry, Three Trees is a new concept in the Bay Area that takes pride on providing superior delivery service with rapid times and quality products.
To maintain a superior customer experience, they searched for a software provider with adaptability and responsiveness, something that proved to be a challenge for such a high-performing company in a critical growth stage.
Three Trees needed a platform that was reliable, dynamic, and focused on actionable deliverables.
“From my experience, super responsive communication in the software cannabis industry is hard to find. We needed high reliability and support in this critical growth… and it’s been a breath of fresh air to work with Happy Cabbage.”
When they met Happy Cabbage, Three Trees defined the need for strong metrics and decisive action to run their delivery service as smoothly as possible.
To bring order to the chaos, they started using Sirius to gain full visibility and control over their operation.
Running a successful delivery service is an orchestration of multiple moving parts.
From sales team performance, brand performance, customer preference to delivery expansion and local marketing initiatives, Three Trees needed a tool that made it easy to visualize targets for growth.
With a new business, Sasha and his team also wanted to take special care to prevent losing any customers by promoting their customer base. They looked to the data and Sirius’ geographic footprint to gain a grasp on brand and market performance.
The SKUs filtering and ciphering revealed which brands held more power in how they supported Three Trees as a brand when it came to product discounts and promotions.
The more Three Trees built an understanding around their brand performance, the more they were able to highlight products in innovative ways, building value intrinsically.
“Sirius has helped us on so many different levels. Zoning is huge in measuring ROI. How much do we pay for our territory employment? Insurance? Brands? Weedmaps? Advertising? Billboards? How does that factor into customer acquisition costs? With the data I have now we’re finally able to find these answers. Understanding how each zone performs with Sirius and underlining targets for improvement has been crucial from a granular level.”
With Sirius’ dynamic lens into team performance, market opportunity, and brand sales, Three Trees used the tool to inform their teams of latest key performance metrics.
With the general manager dashboard, management was able to get a quick understanding of where employees and brands were performing well, using data to drive important conversations with the team.
With an updated UI and cleaner filtering and dropdown features, team members were empowered to get a glimpse into unique value-building opportunities, without the confusing visuals some analytics platforms can provide.
Members of the team performing back office roles started using the tool to share performance with owners and coordinators in the office on a daily segment, becoming a part of everyday operations.
Take a demo of Sirius to how getting the right data quickly can benefit every staff member.
Ready to grow like Three Trees?
After4 months in business, Three Trees is already seeing their business boom. Their rapid delivery promise and superior customer service has put them on the map in the Bay Area, with plans to expand to San Diego and the larger part of Southern California. With Sirius, Three Trees has been able to:
Sirius scaled reliably to a variety of use cases and positions within Three Trees' organization.
Sirius empowers Three Trees to make key business decisions across products, customers, markets, teams, and operations
Teams, owners, and coordinators gain clarity via meetings, keeping the organization empowered to make changes on a granular level to avoid pitfalls.