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Redi cannabis levels up with Happy Buyers

Driving efficiency and discipline in a competitive Massachusetts market

About Redi

Redi Cannabis operates two successful retail locations in Massachusetts, known for operational excellence and a loyal customer base. But as the market matured and margins tightened, leadership recognized they needed greater efficiency and more tactical inventory management to maintain their edge.

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Client
Redi Cannabis
Headquarters
Massachusetts
Number of locations
2
Tool used
Happy Buyers
Industry
Cannabis retail

The challenge

Manual, labor-intensive processes

Redi relied on a complex Tableau-based system integrated with Dutchie. Quarterly SKU rationalization and weekly reordering required heavy manual work and hours of slicing reports.

Quarterly SKU rationalization used to take far longer. I had to generate 20+ reports & manual analysis delayed action steps. With Happy Cabbage, that process is streamlined and decisive.

Fragmented communication and vibes-based buying

Like many retailers, purchasing decisions were often influenced by relationships or gut feel, leading to overstock and clogged vaults.

Too often, wholesale purchasing runs solely on vibes and relationships. Without data-driven decisions, it’s easy to end up sitting on $5K of overstocked, expiring flower with no shelf space to move it—especially if there's been a reduction in category velocity you failed to notice and have now complicated further by adding another mid-tier vendor.

Need for nimble, data-driven decisions

As a non-vertically integrated retailer, Redi had to be precise with wholesale sourcing, SKU management, and promotional planning to stay profitable.

The Solution

Redi partnered with Happy Cabbage to implement Happy Buyers, streamlining day-to-day inventory management and demand forecasting while empowering staff at every level.

Key features included:

Time-saving automation

Intuitive, rapid demand reports, out-of-stock alerts, and demand group management replaced manual spreadsheets and pivot tables.

Operational transparency

"Hyper accurate” run rate calculations and customizable blockout dates enabled more precise planning around holidays and promos.

Empowering staff and freeing leadership bandwidth

“There’s nothing here you don’t already have access to as far as data. It’s just presented in a way that saves a ton of time and removes the human margin of error, so you can spend more time building vendor relationships.”

The Results

55%

post discount margin

Redi maintains a very healthy post-discount margin, a full 18 points above what most average retailers maintain, or 37%.

Redi’s leadership highlighted the importance of systematizing buying and discounting to protect margins.

“Wholesale cost of goods is your foundation. Downstream of that, you need to look at discounting procedures. If you run a two-week promo, you need before-and-after comps on margin, category position, and sell-through. And people just don’t do that.”

Disciplined, data-first culture

Quarterly SKU reviews, strict menu curation, and a “nice and naughty list” for vendor management reinforced Redi’s commitment to tactical, data-driven decision making.

Industry advantage

By automating routine tasks and focusing on system efficiency, Redi is able to "level up their weight class" and compete effectively, even against larger, vertically integrated players.

“Freeing up bandwidth for larger strategic visions is what separates operators who survive from those who don’t.”

Try it with your own data—free.

See the impact Happy Buyers can have on your cash flow, time, and peace-of-mind. 14 days. No risk.

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