CannaCraft Case Study
Delivering over 2,100 mobile-based educational sessions with an award-winning frictionless training strategy
CannaCraft’s brand portfolio offers hundreds of cannabis products masterfully crafted by leading cannabis researchers and scientists.With a variety of products under a number of portfolio brands, CannaCraft recognized the need to deliver engaging budtender training that staff could interact with virtually to help increase product sales and consumer loyalty.That’s when CannaCraft partnered with ZolTrain to design a frictionless training strategy that aligned with their goals. This partnership earned a Silver Clio Cannabis Award in 2021. Complete the form on this page to access the CannaCraft case study.